Whether you are a retail or in-store client, Ken’s professional consulting will help your team set goals, increase sales, and build structure.
RETAIL BAKERY
Mission Statement
Over the past 20+ years I have done business with many Retail Bakeries, and they have been a major focus of my business plan for the past 10 years. I would say that between 30-40% of my total bakery sales came from products that I purchased from Retail Bakeries!
However, the problem remains that many retail bakeries want to do business with supermarket in-store bakeries but they just don’t know how to do it. Every month I would get phone calls from retail bakeries that wanted to show me samples of their products. I can’t tell you how many times I gave appointments to people who showed me the BEST cheesecakes, Italian cookies, coffee cake, ETC…and when I got excited about it, they had NO IDEA how to make the process work. I can tell you from experience that with the workload of any Bakery Director, they are not going to stop what they are doing and hand hold a retail bakery through the process of packaging, labeling, inspections, ingredients & nutritional statements, distribution, promotions, ETC…
THAT’S WHERE I CAN HELP!!!
In-Store Bakery
Mission Statement
In-Store Bakery - Using my 30+ year proven track record of success working in the In-Store Bakery area to help supermarket chains through the country focusing on the following key points…
- Increasing sales by developing tactical and strategic plans.
- Using technology to help develop business objectives.
- Championing the consumer and putting your company in the forefront of consumer trends.
- Determining & implementing new methods of lower costs of goods across total supply chain.
- Determining optimal SKU mix and optimizing shelf and case space.
- Increasing your percent of store business (cut out) by merchandising techniques, creative and identifying signature items.
- Determining and generating incremental profits from new trade and consumer events.
- Developing and executing “Private label” and “Local” programs.
- Setting standards for suppliers. Reviewing and recommending product source.
- Achieving utmost financial by overseeing negotiations and reviewing of product and non-product agreements.
- Analyzing and evaluating quantitative and qualitative data to assess competitive trends and recommending proactive initiatives.
- Lowering total Bakery shrink by setting standards and implementing a “Stales Management Program”.
- Developing and executing department-wide system disciplines and computer driven information as a foundation for merchandising analysis.
- Creating a work environment in which individuals are motivated, are provided proper direction, are given the opportunity to succeed and are regularly provided constructive assessment on performance.
Tags: Bakery,Food Consultant